The Coding Circle is an education startup that provides coding classes to kids across schools in Middle East. After a year of its successful run, the founders realized that the company website built on an off-the-shelf Wordpress theme stopped complementing the company's business functions. Admins were unable to update and inform parents about new coures being provided and parents had to physically register and pay for courses.
As an instructor at The Coding Circle myself, I understood all the moving parts of the business. I built curriculums, interacted with parents, school activities coordinators and taught students. Reflecting on the business we outlined critical components for the website:
With requirements in hand, I first designed the website. The website redesign incorporated minimalistic design concepts, improved typography, hierarchy and card system for presenting content. After approval from key stakeholders, I developed the website using the isomorphic Javascript full stack framework called Meteor.js.